Lamplighter Brewing Co.
Label Creative Direction
Willie’s Superbrew
Juicy Hazy Hopped postcard sent in a custom box with one sample can, and a custom glass to suppliers, distributors, and influencers. Design and copywriting.
4x6 refrigerator decal for in-store display.
8.5x11 Sell Sheet. Design and copywriting.
Yoga mats, t-shirts, sweatshirts, and water bottles for displays and giveaways.
Custom designed retro-inspired beanies.
Creative Projects
Projects in which I acted as creative direction for third-party artists.
Superbrew Billboard on Rt. 3 South towards Cape Cod.
I ideated the concept and coordinated with a local photographer and a local goat farmer to organize the shoot and sat on-site to direct.
Superbrew Beach Bus Vinyl Wrap.
I worked with a local artist to translate our brand into her artistic style to wrap our beach van. We had to work around bus elements, but the result was a highly evocative landscape design with clear branding.